Tuesday, October 5, 2010

Trends: Smarter Internet TV

Just like smart phones, Google has come-up with the concept of smart TV where just like the platform such as Android, it will have an open software platform probably a mix of Android and Chrome enabling any developer to develop applications for it. Google is yet to release the Google SDK and web APIs for TV using which developers can build richer applications and then distribute them through Android Market

Screen shot:



Key features:
  1. Search within TV to fetch all related content across every channel, app and web simultaneously. Search & record features for DTH subscribers
  2. Browse the web with support for even watching web and TV at the same time.
  3. Use apps similar to smart phone apps with support for existing Android Market apps that will be soon supported within Google TV
  4. Use smart phones like Android Phones or iPhone as TV remote control with multiple phones support to control the same TV
  5. Personalize within what one watches within the TV
  6. Easy set-up with seamless integration with existing TV and internet
Google-vantages:

  • Placing geo-target advertisements wherein helping the local businesses and targeting more users and all couch potatoes :)
  • People watching Google TV can place orders or search for more info on the advertised products based on the commercial
  • Companies providing video-on-demand services like NetFlix, Amazon Video-on-Demand can improvise their business by targeting their services on multi-platforms
  • Users using Android Phones will benefit in accessing apps on both smart phones and as well their TV. In addition, ease for Android developers to develop apps
  • Enables the social media users to stay connected with their friends even while watching TV

Google might use this platform for enabling or benefiting the different segmentized users by
So what one needs to get Google TV ?

  • Standalone smart TV like the one introduced recently by Sony named Sony Internet TV - a HDTV incorporating the Google TV platform, or
  • Separate set-up box kinda to use with your current TV like the one introduced by Logitech named Logitech Revue Google TV companion box that connects to your TV with an HDMI port

As these products are just introduced, we will have to wait for them to be available in retail soon may be in the year 2011. As a fact of trend that most world's favorite websites are being tweaked and perfected for TV nowadays, it will pick-up in those lines of business or similar kinda business bringing more and more such products into the market enriching user experience

So guyz get ready for developing apps for the TV now!!

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